KEY POSITION INFORMATION

Job Title

Director – Media and Communications

Grade

TBD

Reports To

Group Director – Public Engagement

Department/Group

Media and Communication/ Public Engagement

Location

National Office

ROLE DIMENSION / DESCRIPTION

End Results Expected

Time Spent

·         Create and implement strategies at the national level to engage with key media leaders and position World Vision’s work and brand

Survey of media leaders in India finds awareness of WV’s work and brand (unaided 10%, aided 50%)

20%

·         Proactively review and enhance the World Vision India brand communications platform to ensure that all World Vision India functionaries communicate with ‘one voice’.

Clear branding platform and messaging in place

10%

·         Provide leadership to team of communications coordinators providing quality communications resources to the partnership proactively as well as based on requests

Communications team leads empowered and functioning smoothly

10%

·         Proactively build innovative communications channels, opportunities and events to position World Vision’s brand and work with key audiences

Number of events, channels created and in place.  Increasing number of opportunities leveraged

20%

·         Build up capacity of the team to respond as per partnership standards to major disasters and emergencies

Work closely with comms team leads to put in place standards and monitor and support during disasters

10%

·         Plan, coordinate and implement yearly external relations campaigns on issues of ‘Children in Crisis’

Campaing plans in place and running smoothly

20%

·         Proactively develop strategies to monitor potential and actual attacks on World Vision in the media and lead the organization in responding to them so as the protect World Vision’s image and reputation.

All media attacks on WV identified and responded to with minimal brand risj

10%

No. Direct Report:

2

Positions Supervised:

6

Other Reporting Relationships

Nil

Financial Authority

Group Director – Public Engagement

Estimated Cost of Employees managed by this position

Decision Making Authority

Group Director – Public Engagement

Important Functional Relationships:

List below all the contacts required in this position inorder to efficiently accomplish the objective of the position.

                   Contacts               

Reason for Contact

Frequency of Contact

(Daily, Weekly, Monthly)

Manager – media relations

Direct report

Daily

Comms Team Lead

Direct report

Daily

Group Director – Public Engagement

Supervisor

Daily

National Director

During media crises and for media engagement briefing

For branding platform related discussions

Weekly

Partnership comms teams

For coordination and support to comms team leads

Monthly

All group directors

For coordination, brand platform related discussions

Monthly

Knowledge, Skills, Abilities:

(The following knowledge, skills, and abilities may be acquired through a combination of formal schooling, self-education, prior experience, or on-the-job training.)

Education

Masters in Communication

Essential

Preferred

Knowledge & Skills

Strong relationship building skills

Essential

Communication and interpersonal skills

Essential

Essential

Experience

5 Years in the field of communication

Essential

5 years in the leadership level

Essential

Work Environment